Stop Blaming Your SDRs – Why Your GTM Strategy Sucks (And How to Fix It) with Alex Olley

In this episode of GTM Uncensored, powered by Revenue Reimagined, we sit down with Alex Olley, Co-Founder and CRO of Reachdesk, to unpack why most outbound strategies fail and what the best GTM teams are doing differently. Alex Olley is the Co-Founder and Chief Revenue Officer at Reachdesk (and the second-best looking twin between him and his twin brother). In 2018 Alex founded Reachdesk, the one-stop solution for global gifting and swag. Driven by a passion for customer-first sales and marketing, Alex started the company to help businesses deliver moments that matter—rather than end up in a spam folder. With 15 years of experience at high-growth startups like Deezer and Yieldify, 2 IPOs and 1 exit, Alex knows growth comes from building relationships, not just hitting quotas. Alex is on a mission to help businesses create unforgettable experiences—one gift at a time. We go deep on: